I am a part of a team of graduate students at the UConn’s Center for Entrepreneurship and Innovation am currently researching how children interact with illustrated books. We are interested in understanding how to create a more enriching experience for children 3-8 years old.

Our team has created a short survey that should take less than 8 minutes to complete to help us gauge parental motivations when purchasing illustrated children’s books. Participants can also opt into a random drawing for a $25 iTunes gift card. All responses will be kept confidential and used for academic purposes only.

If you have a few minutes to spare, please help us out on our project.

Thank you for your assistance.

This is the link to our survey:
Multimedia Children's Books Survey

Chris McAuley
Research Analyst
Connecticut Center for Entrepreneurship and Innovation
University of Connecticut